A new study conducted by O2 and behavioral science expert Patrick Fagan of Goldsmith University has emerged, finding a link between regular concert attendance and a longer life expectancy.
A press release for the study concludes that attending concerts once every two weeks could increase life expectancy by nine years, with the research centered around the link between overall reports of wellbeing and longer lives, based on psychometric and heart-rate tests at a range of wellbeing activities.
Overall feelings of wellbeing increase by 21% after just 20 minutes at a concert, O2 and Fagan found. That includes a 25% boost in feelings of self-worth as well as a 25% increase in closeness to others. Mental stimulation also rises too, at a number of 75% for gig attendees during shows.
The report also says “over two thirds (67%) of Brits surveyed saying experiencing live music makes them feel happier than simply listening to music at home—showcasing that the shared experience… is key to increase wellbeing.”
Combining all of the findings with O2’s research, the duo arrived to the conclusion of a “prescription of a gig a fortnight which could pave the way for almost a decade more years of life.” Sure, we’ll take that.