Across his years of experience in the creative industries, Patrick has held roles within creative direction and design, production and publishing, working for clients including VAMFF (Melbourne Fashion Festival), MSFW (Melbourne Spring Fashion Week) and the Caulfield Cup Carnival (Melbourne Racing Club). Patrick is also no stranger to entrepreneurship, having co-founded and created successful publications FJORDE Magazine, FJORDE Bride and HEARD Magazine.
Through all of this, Patrick has developed a multi-platform skillset and a sharp eye for innovation across social media, brand identity design, content creation and print collateral.
With the first intake of Content Creation kicking off this week, we caught up with Patrick to ask what his key advice is for those looking to embark on their own career as content creators.
What are you most looking forward to about kicking off Collarts’ inaugural intake of the Content Creation degree?
What I’m most looking forward to is getting involved with a new bunch of creatives and helping them find their feet and voice in the industry.
In reflection, what have been the keys achievements and milestones in your evolution as an expert Content Creator?
The milestones that made me who I am as a Content Creator, are taking every opportunity that has come my way. I never shy away from new challenges – they have taught me what I can do and what I need to continue learning to become better at my craft.
What do you see as the most important skills for a Content Creator to develop?
The most important skills a content creator can have are, check your emails, show up on time, do what you say you’re going to do, always keep learning, it’s okay to ask for help and ultimately if you love it, go for it.
How have you acquired your most valuable knowledge and skills along the way?
I’ve learnt a lot of my skills on the job, that means making my mistakes small and big, practising and experimenting with new techniques and process – not being scared to try. Talking and engaging with colleagues, and community in learning from and push each other to be better.
If you could go back in time and give yourself one piece of advice at the point when you embarked on your career, what would it be?
Don’t listen to people when they say it can’t be done. There is always a way, we are creative after all, if it doesn’t exist – make it.