Entertainment Management Sessional Lecturer
Bruce Butler has had 30+ years of experience in the Australian music industry and has worked across a variety of organisations.
Starting in music retail as a teenager, Bruce quickly moved up to managing the specialist music store, Gaslight Records. In the 1980’s, Bruce worked in sales and promotions for CBS (Sony) Records in Melbourne and Sydney before leaving to set up Virgin Records Australia. Here, he was A&R Manager amongst other rolls including National Promotions and Marketing. On returning to Melbourne, Bruce worked as the Music Producer and Talent Coordinator for ABC-TV programs: ‘The Factory’ and on Molly Meldrum’s ‘Countdown Revolution’. Part of his responsibilities included booking all local and international guests. During this time Bruce was also part of the inaugural board for The Push, a youth organization helping school leavers put on live music events around Victoria. He wrote ‘The Young Players Guide’ as a reference for young people entering the local music industry. It went through a number of re-prints and a complete re-write in 2004. In the 1990’s and into the 2000’s Bruce managed original artists including The Church, Monique Brumby, David Bridie, My Friend The Chocolate Cake, and Ollie Olsen. Bruce also set up and ran Australia’s first all-electronic record label Psy-Harmonics and Karmic Hit record label as a side project of Steve Kilbey of The Church. Bruce looked after all aspects of the artists’ businesses and careers including negotiating recording and publishing contracts, booking live shows, and tour management.
In more recent years, Bruce has worked as a music consultant for JB Hi-FI and in 2014, was approached to be the Australian contributor to the ‘David Bowie Is’ exhibition at ACMI in Melbourne.
Before joining Collarts, Bruce completed his Masters of Art Degree in Arts Management at RMIT and was also teaching Music Business at NMIT.